Daniel Carter

Daniel founded CityTrust Accounts in 2015 after spending his early career working for a small personal accountancy firm in London. This is where he found his love for really getting to know clients and how they work, using this knowledge to help grow and improve their business.

As a business owner, he understands business owners' issues. Being more hands-on with clients is the best way to get a feel for how their business works, and from here, he focuses on helping clients with strategies to increase revenue, profit, and value.

He is passionate about helping businesses achieve their goals and weather the growing pains of growth.

Outside of work, Daniel is a family man who enjoys being outdoors. Whether walking the dog or camping with the family, he is always happy outside. He loves attending music events and has played the guitar since a young age, having been in several local bands. He is also interested in keeping active, whether hiking up a mountain or spending the day in a canoe with the family. He loves a challenge and getting stuck in it.